NEGRINI ADDS TO EXECUTIVE TEAM

Director of Digital Media and Web Commerce, Jon Reddout

VICTOR, New York – (October 7, 2014) International Case Company, distributors of Negrini luxury gun cases, today announced the appointment of Jon Reddout as Director of Digital Media and Web Commerce.

“We are very pleased with the addition of Jon and his role as a key executive on the Negrini team,” said Steve Lamboy, President and CEO of International Case Company/Negrini.
Reddout brings “award-winning talent combined with invaluable technology, industry and media experience,” stated Lamboy. “His formidable digital content, web development and video production skills provide valuable resources we intend to leverage as we create new market share and continue providing luxury gun cases to shooters and hunters in the U.S.,” he added.

“This is an exciting time at Negrini,” says Reddout. “We’ve recently implemented an affiliate program and extended it to our stocking dealers and sponsor websites making it easy for them to sell our products by using our shopping cart. This way our partners can carry what sells in their stores and extend our full line of products to their customers through negrinicases.com,” he said. “As nonstop growth leads Negrini into new markets, I’m eager to increase brand awareness in the U.S. The exceptional craftsmanship and beauty of Negrini cases verifies them as a leader in the category, and I’m thrilled to be associated with such an established brand,” he commented.

Reddout’s responsibilities include strategizing and execution of web architecture, e-commerce channel management, and corporate communications. A graduate of RIT, Reddout is an avid outdoorsman and accomplished web designer.

For more information contact International Case Company/Negrini Cases at negrinicases.com or phone 585-905-3161. Like us on Facebook.com/negrinicasesusa or follow on Twitter at @NegriniCases.

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ABOUT NEGRINI AND INTERNATIONAL CASE COMPANY
International Case Company, LLC is the official importer of Negrini of Italy and distributes and markets the luxury cases throughout the Americas. Negrini of Italy has manufactured their exclusive, premium cases for over 31 years in Quistelo, Italy. Only Negrini Cases Combine state of the art composite engineering with brilliant Italian design and old world hand finishing. All Negrini cases are fully luxury finished and carry a limited lifetime warranty. More details are available at www.negrinicases.com or by calling 585-905-3161.

Once you’ve made an investment in your firearm, protect and transport it in style. Negrini cases are designed specifically for discrete carrying and specially constructed using a patented technology resulting in the lightest weight luxury cases certified for international air travel (IATA).